On August 8th, Haier's Love Home Service Brand and Laundry Festival was held in Beijing. From August 1st to 31st, 30,000 stores in 42 cities across the country will provide users with “double wash†service, that is, Haier no-clean washing machine provides users with free on-site cleaning service, air washing in all counters for free for users. Clean high-end clothing. At the same time, Yuanmeng series washing machines including Haier's 12-products such as no-clean and direct-drive are on the scene. Users can enjoy 10% subsidy for this series of products during the event.
According to Haier related sources, Haier washing machine launched this series of services during the laundry festival to meet the diversified needs of consumers. Taking Haier's no-clean cleaning service as an example, the user can clean the inner bucket free of charge through the door, allowing the user to witness the dirtiness of the inner bucket and strengthen the concept of healthy washing.
"The washing machine has just been used for two years, but I didn't expect it to be so dirty." A user in Qingdao said that through this service, users have a concrete awareness of the dangers of dirty buckets, and at the same time played a role in accelerating the popularization of Haier's no-clean washing machine. Haier no-clean original "smart ball" technology, can wash the barrel at the same time, completely solve the problem of dirty barrels, and provide health care for the clothes. According to statistics, as of now, Haier no-clean has cleaned the washing machine for 250,000 users nationwide.
In addition, Haier's major stores also use air-washing technology to clean high-end clothing for users, solving the problem that high-grade fabrics such as silk and suede are difficult to clean. After the event began, Haier Air Wash has cleaned more than 2 million pieces of clothing for users. At the event site, China Household Appliance Service Maintenance Association will also award the User Experience Innovation Award for Haier Washing Machine “Double Wash Serviceâ€.
It is worth noting that in addition to the "double wash" service innovation product experience, Haier washing machine also launched a 10% replacement subsidy service. This service includes a variety of high-end products that lead the industry in the development of no-clean, direct-drive, etc., on the one hand to meet the needs of users in many aspects of health, quiet, care and other aspects of care, on the other hand accelerate the high-end transformation of the entire industry pace.
Haier has always innovated in all aspects of products, experiences and services around user needs, and has won more and more users recognition. According to Zhongyikang data, in the past July, Haier's washing machine market share was 35.9%, ranking first in the industry. Haier occupies 7 seats in the national best-selling TOP10 model.
It is understood that in addition to washing machine products, this love home service brand also involves Haier's home appliance industry's air conditioners, refrigerators, water heaters and other categories, trying to provide users with more accurate life through innovative service experience, around the living environment of clothing, food and entertainment. Home appliance solutions, users who need it can pay attention to and purchase.
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