Abstract: What is mobile internet? What is the current development of the mobile Internet, its development trend and its prospects? This paper focuses on the mobile Internet and analyzes its concept, development status, advantages and development prospects.
First, the mobile Internet overviewThe Internet is a large network formed by connecting networks and networks. There is currently no specific definition of the concept of mobile internet. Some researchers believe that the concept of mobile Internet is relative to the traditional Internet, emphasizing that users can not limit the location, time, and can access the Internet and use related services at any time. Some scholars believe that the mobile Internet is not a simple combination of mobile communication and the Internet, but a deep integration, belonging to a new form of industry.
Simply put, the mobile Internet is a combination of mobile communication and the Internet. It refers to the general term for the technology, platform, business model and application of the Internet combined with mobile communication technology. The opening of the 4G era and the emergence of mobile terminal devices will inevitably inject great energy into the development of the mobile Internet. In 2014, the mobile Internet industry will surely bring unprecedented leap.
In addition to sleep time, mobile devices are generally accompanied by their owners at a much higher usage time than the PC. This feature determines that using mobile devices to access the Internet can bring unparalleled advantages of PC Internet access, that is, communication and information acquisition is much more convenient than PC devices.
2. PrivacyThe privacy of mobile device users is much higher than that of PC users. There is no need to consider how the communication operators and equipment vendors can implement it in technology. The high privacy determines the characteristics of the mobile Internet terminal application—the data sharing ensures the validity of the authentication client and ensures the security of the information. This is different from the open and transparent nature of the Internet. Under the Internet, user information of the PC-side system can be collected. Mobile communication users obviously do not need information on their own devices to know or even share.
3. Lightweight applicationIn addition to lengthy talks, casual communication, voice calls can be solved with voice calls. The basic functions of mobile device communication represent the convenience and speed of mobile devices. Continuing this feature and the characteristics of device manufacturing, mobile communication users will not accept complex PC-like operations on mobile devices - the user's fingers are willing to use the "fingle-footed" body language to control the device. I don't want to enter 26 English letters on the slap-sized device for a long time to communicate, or to write an article with more than a thousand words.
In 1994, China officially connected to the Internet, and people could access the Internet in all directions. The number of Internet users has grown rapidly. As mobile terminal applications continue to heat up, the size of mobile Internet users continues to grow. And the crowd has gradually developed into a popular and popular.
China Internet Information Center (CNNIC) released the 33rd "Statistical Report on Internet Development in China" on January 16, 2014. According to this report, as of December 2013, the number of Chinese netizens reached 618 million, and the Internet penetration rate was 45.8%. The number of mobile Internet users reached 500 million. The proportion of netizens using mobile phones to access the Internet was 74.5% at the end of 2012. Increased to 81.0%, far higher than the proportion of Internet users accessing other devices.
2 Research on mobile terminalsMobile terminals are an important part of the mobile Internet. A mobile terminal is a handheld computer device that can be used on the move, including smartphones, tablets, and other handheld or convenient computer devices.
The advantages of the convenient carrying of smart phones make mobile terminals become the favorite mobile terminal devices. The intelligence of mobile phones mainly depends on the mobile phone independent mobile operating system. The mobile Internet is a mobile operating system centered on the mobile operating system, and the mobile operating system is also the core of the smartphone. The IOS, android and windows phone that have won in many mobile operating systems have basically become the three countries in the mobile Internet ecosystem.
3 Research on the mobile internet marketThe development of an industry must be supported by the market. The market space of the mobile Internet industry is very large. As a product of the convergence of mobile communication and the Internet, the mobile Internet business covers both the services necessary for the original Internet operation, and the improved new mobile Internet service and networked communication value-added service. Both mobile communication and the Internet have their own advantages. The mobile Internet industry generated by the combination of the two must combine the advantages of both.
According to the statistics of iResearch, from the 2011Q3 to 2012Q3, the overall market size of the mobile Internet has shown a rapid growth trend. Among them, the 2012Q3 mobile Internet market has reached 147.8 billion yuan, an increase of 102.1% year-on-year and 16.9% quarter-on-quarter. It can be seen from the growth trend of the mobile Internet market that the mobile Internet has a large market space and also has many business opportunities.
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