Recently, market research company IDC released the "IDC Asia-Pacific Mobile Phone Quarterly Tracking Report". The report shows that in the first quarter of this year, the smartphone market and market share in the Chinese market, among which Huawei was ranked first; OPPO and VIVO ranked second and third; Apple and Xiaomi slipped to the fourth and fifth.
According to the report, Huawei ranked first in the first quarter of 2016 with 16.6 million units of smartphones, accounting for 16.2% of the market, an increase of 47.6% compared with last year. Followed by OPPO, 15.8 million units shipped 15.4% of the total market shipments, up 173.1% year-on-year; VIVO's results are not bad, shipments of 13.6 million, market share of 13.3% , an increase of 121.7% over the same period last year
However, Apple, which took the top position last year, is not in the fourth place. It has slipped to fourth place, and its shipments have decreased by 13.1 million units. The market share has accounted for 12.8%, down 19.1% year-on-year. This is also the case with Xiaomi. In the first quarter of 2016, smartphone shipments were 9.2 million units, with a market share of 9%, down 32% from last year.
In the first quarter of 2015, the Chinese smartphone market experienced a year-on-year decline in its first quarter shipments in six years. In 2016, there was a small increase, with total shipments increasing to 102.6 million units, up 2.1% year-on-year.
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